HomeINN
NLBook an introduction
Selling

Selling your property directly: how it works at HomeINN

HomeINN · Selling · 6 min read

Not every sale has to go through an estate agent, a photographer and a string of viewings. Sometimes you simply want clarity: what is my property worth, and who will buy it without any fuss? The people behind HomeINN have been buying property directly in Rotterdam and the surrounding area since 2007; since 2025 they do so as HomeINN B.V. No financing condition, no open houses — just quick clarity about what your property will fetch and who you are selling to.

In this article we calmly explain how that direct sale process works — from the first phone call to the moment you sign at the civil-law notary. We are honest about when selling directly makes sense, and when an estate agent will probably get you more.

The process in four steps

Selling directly does not mean we skip anything. It means we take on the steps that are uncertain and time-consuming for you. You stay in control throughout and are not bound to anything until you sign.

The process is deliberately kept short. After the inspection you receive a substantiated proposal within 48 hours, and you can then decide at your own pace.

A substantiated proposal, not a shot in the dark

A proposal is only worth something if you understand where it comes from. That is why we do not give you a bare figure, but a price with an explanation: what we see in the property, what its condition and location mean, and how any existing tenancy is taken into account.

Our proposal carries no financing condition: what we offer stands — there is no reservation that could spoil things later on. What we offer, we can actually pay — and that is exactly the certainty that makes a direct sale attractive.

The advantages of selling directly

Selling directly to a party that buys, develops and manages property itself has a number of concrete advantages. The most important is peace of mind: you quickly know where you stand and can rely on the sale going through.

The honest caveat: when an estate agent gets you more

We do not want to make promises that do not hold up. If you have a sought-after, well-maintained home and the market at that moment is a pronounced seller's market, an estate agent can often achieve a higher price through a bidding contest than a direct sale would. You deserve to hear that from us honestly.

Selling directly is therefore not a race for the very highest price, but a trade-off between price, speed, certainty and convenience. For a marketable home with no urgency, that trade-off sometimes tips towards the estate agent route — and then we simply say so.

In which situations does selling directly make sense?

Selling directly comes into its own when certainty, speed or peace of mind outweigh the last sliver of proceeds. In practice we keep seeing a number of recurring situations.

What happens to your property after the sale

For some owners it is reassuring to know that their property is in good hands. We do not buy in order to sell on to the first comer; we develop properties ourselves with a fixed construction partner and then sell, let or manage them.

If you own property you would actually prefer to keep, we can also provide management, with fixed percentages and clear agreements. But that is a conversation for later — first we make sure you know what your property will fetch in a direct sale.

Please note: This article provides general information about selling a property directly and is not tax, legal or financial advice. Tax and legal consequences — for example in the case of an inheritance, divorce, tenanted property or freeing up capital — differ per situation and change over time. For your personal situation, consult the Dutch Tax Administration (Belastingdienst), the central government (Rijksoverheid), your civil-law notary or a (tax) adviser.

Frequently asked questions

How quickly will I receive a proposal?
After the inspection you receive a substantiated proposal within 48 hours, with a specific price and an explanation of how we arrived at it. The proposal is without obligation.
Does HomeINN also buy tenanted properties or properties with overdue maintenance?
Yes. We buy properties in their current condition, including ongoing tenancy agreements or overdue maintenance. You do not need to refurbish anything or deliver the property vacant beforehand.
Do I pay estate agent fees?
No. You sell directly to HomeINN, without commission or home staging. The transfer takes place via the civil-law notary.
Doesn't an estate agent always get more?
Not always, but sometimes. For a sought-after, well-maintained home in a pronounced seller's market, an estate agent can achieve a higher price through a bidding contest. We tell you that honestly; selling directly is above all a trade-off between price, speed and certainty.

Considering selling your property?

HomeINN buys directly — proposal within 48 hours, no estate agent fees.

Request a proposal